A luxury watch deserves care equal to its craftsmanship. Whether it’s a daily companion or a treasured heirloom, how you maintain it determines how gracefully it ages.

Start with the basics. Store your watches in a clean, dry space — ideally in a watch box or winder if automatic. Avoid exposing them to magnets, extreme temperatures, or harsh chemicals.

Routine servicing is essential. Most mechanical watches benefit from professional maintenance every 3–5 years to ensure precision and prevent wear. During servicing, movements are cleaned, lubricated, and calibrated to restore performance.

Daily habits matter too. Remove your watch during intense activity, and wipe it gently with a microfiber cloth to preserve its finish.

At The Laurel Wreath, we see maintenance as a ritual of respect. Each service extends not just the life of your watch, but its story. Because in luxury, true beauty lies not just in ownership — but in care.